FOCUS AREAS
Strong, thoughtful marketing and communications help you meet your goals and look good doing it. From brand positioning to website content, print materials to Facebook ads, I bring you the best that mission-focused marketing has to offer.
BRAND STRATEGY
Gain a strong sense of who you are and what you stand for. I’ll help you establish a consistent look and develop clear, concise messaging that resonates with your audience and reinforces your strategy.
CONTENT MARKETING
Ad hoc communications only gets you so far. Get ahead with smart, engaging stories, blog and web content creation, branded marketing materials, and custom Word and PowerPoint templates.
SOCIAL MEDIA
Everyone has "experience" in social media, but running a company page takes professional know-how. I can initiate and set up accounts or create a strategy document so you can run a successful online presence.RESUME WRITING
You have one chance to make a first impression. In the job market, that’s usually your resume and cover letter. I offer guidance to job-hunting nonprofit professionals looking to better market themselves.
ABOUT ME
I'm an editor, storyteller, project planner, creative thinker and the brand police. My expertise is in clearly articulating what you’re struggling to say, shepherding a vision and building strong relationships. I combine these talents with exceptional organizational skill and strategic thinking to transform the way you talk about and position yourself.
CLIENTS
I’ve been fortunate enough to work with incredible people throughout Austin and beyond. I strive to support individuals and organizations making a difference in their own special way.
WHAT THEY'RE SAYING
By blending structured processes and proven tools with a deep understanding of your specific needs, my goal is to maintain brand consistency and allow you to shine.
I've been fortunate enough to work with Evelyn at several points in my career and she continues to impress. Most recently, Evelyn worked seamlessly with the foundation's program staff and directly with grantees to create powerful and compelling stories. She picked up our complex subject matter with ease and created content that matched our tone. Additionally, Evelyn supported on the daily management of our social media accounts and created a social media strategy, informed our social media policy, and pulled monthly stats into a data tracking log. She also advised on a communications plan and served as a strategic sounding board for my entire team. Her contributions will be invaluable long after her contract ends.
Evelyn helped us better understand our client base through a process that I found truly transformative not only for our communications, but for our overall business strategy. She led us through several exercises to identify our brand attributes, positioning statement, tone of voice, and so much more – including the name and tagline for Nonprofit Elements. Her approach is both creative and process-oriented. She was able to listen to our team's (many) ideas and needs, while smoothly guiding us to meet deadlines. Her practical skills are as robust as her strategic guidance and her copyediting is simply exceptional. Our website language, social media messaging, blog voice, and just the way we talk about our company and services is clear and strong thanks to Evelyn.
Evelyn made my resume look and sound beautiful! She was able to organize my work history and experience in a way that highlighted my skill set and emphasized my strengths. She took into account the position I was applying for and worked with me to identify and accentuate accomplishments that matched what they were looking for. The end result was a crisp, well-articulated resume that really showed off my experience. Her expertise and guidance was invaluable in my job hunt. And I got the job I wanted!
Benjamin Franklin said, "well done is better than well said." Let's do both.
GET IN TOUCH
Whether you’re an established organization, just starting a new venture, or looking to market yourself as an individual, I can help you look and sound your best!